TMRW Health

TMRW

The Partnership Terms.

A summary of the key terms of the TMRW × Katie Williams ambassador partnership. Plain English. No legalese. This is what we are agreeing to.

Term 01

Term and Vesting Alignment

Five-year partnership term aligned to the equity vesting schedule. Automatic annual renewal unless either party gives 90 days written notice.

If Katie exits early, all vested equity remains hers. Unvested equity lapses. Content production fees stop on termination. The referral code stays active for 12 months post-termination on existing referred members only.

Term 02

Content Ownership

Katie retains ownership of all content she creates. TMRW receives a perpetual, royalty-free, non-exclusive licence to use, repurpose, edit, and distribute all partnership content across any TMRW-owned channel — social, web, email, advertising, print, and in-app.

Katie keeps her content and can use it freely on her own channels. TMRW gets a licence, not ownership. The perpetual term reflects the equity grant — Katie is a part-owner, and the content is a shared asset.

Term 03

Paid Amplification and Whitelisting

Katie grants TMRW permission to promote partnership content via Meta’s branded content tools (Partnership Ads). TMRW may boost, amplify, or run paid advertising using Katie’s handle and content at TMRW’s discretion and expense.

No password sharing is required. Access is managed through Meta Business Manager and Impact.com. TMRW covers all advertising spend. Katie retains the right to request removal of any specific advertisement within 48 hours if she has a reasonable objection.

Term 04

Category-Specific Exclusivity

Katie agrees not to promote direct competitors in the precision health, preventive health testing, or personalised supplementation categories during the partnership term.

She remains completely free to work with fitness, wellness, nutrition, sportswear, and all other brands and categories. A specific competitor list will be agreed at signing and reviewed annually.

Term 05

Content Approval and Creative Control

All health story content is subject to mutual approval before publication. TMRW provides a brief. Katie creates in her own voice. TMRW has 48 hours to approve or request one round of revisions. If TMRW does not respond within 48 hours, content is deemed approved.

Ambient content does not require pre-approval.

Term 06

Equity Grant

A $50,000 equity grant at the Series A price. This is a straight equity grant — no strike price, no options complexity. Real shares in TMRW Health.

The grant vests at 20% per year over five years. It is governed by TMRW’s standard shareholder agreement and constitution, and is subject to standard drag-along and tag-along provisions.

Term 07

Compensation and Payment

$1,500 per content production session, paid within 14 days of session delivery.

Referral bounty per member, tracked and paid via Impact.com, settled monthly. Katie’s personal discount code provides the equal best offer given to any TMRW ambassador. TMRW covers all platform fees on Impact.com.

The referral programme is being established and may evolve to include a combination of sign-up bounties and ongoing participation share. Katie receives most-favoured-nation terms — always equal to or better than any other ambassador. She is the first, and these terms reflect that.

Term 08

Regulatory Compliance and Disclosure

All sponsored content must comply with the Australian AANA Code of Ethics and ACCC influencer advertising guidelines. Katie will clearly disclose the paid partnership using platform-native tools — for example, Instagram’s “Paid partnership” label.

TMRW will not ask Katie to make therapeutic claims or health claims that breach TGA regulations.

Term 09

Health Claims and Clinical Accuracy

TMRW operates in a regulated health space. Katie agrees to share her genuine personal experience only and will not make clinical, diagnostic, or therapeutic claims about TMRW’s services.

Any content referencing specific biomarkers or health outcomes is reviewed by TMRW’s clinical team before publication. This protects both parties — Katie from regulatory exposure, and TMRW from compliance risk.

Term 10

Mutual Morals and Reputation Clause

Either party may terminate immediately if the other engages in conduct that materially damages the reputation of the partnership. A reasonable person standard applies.

This clause is mutual. It protects Katie if TMRW has a major regulatory failure or public scandal, and it protects TMRW if Katie’s conduct materially conflicts with the brand. It does not apply to Katie’s existing public identity, advocacy, or personal expression unrelated to the partnership.

Term 11

Confidentiality

Katie agrees not to disclose the financial terms of this partnership, TMRW’s proprietary clinical processes, unreleased product details, or member data she may be exposed to. This obligation survives for 24 months after termination.

TMRW agrees not to disclose Katie’s private health data without her explicit written consent.

Term 12

Data and Privacy

TMRW will not share Katie’s personal health data or test results publicly without her explicit written consent for each specific use. Katie’s health journey content is shared at her discretion — TMRW may suggest but not require disclosure of specific health information.

Referral tracking data via Impact.com is shared with Katie for performance and earnings visibility.

Term 13

Termination and Post-Termination Rights

Either party may terminate with 90 days written notice. Immediate termination is available for material breach, with a 14-day cure period for non-material breaches.

On termination: vested equity is retained by Katie. Unvested equity lapses. TMRW retains the perpetual content licence. The referral code remains active for 12 months for existing referred members. Content production fees cease.

Term 14

Governing Law and Dispute Resolution

This partnership is governed by the laws of New South Wales, Australia. Disputes are resolved first by good-faith negotiation, then mediation, then binding arbitration. Both parties agree to attempt resolution before formal legal action.

A Note on These Terms

Built for Both Sides.

These terms are designed to be fair to both parties. Katie is not a contractor — she is a partner with equity in TMRW. The terms reflect that alignment.

This summary is provided for clarity. The formal agreement will be prepared by TMRW's legal counsel and is subject to review by Katie's representatives.

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